Gartenland and GRANIT PARTS take over distribution for Emak OPE brands
With Gartenland GmbH and GRANIT PARTS, the FRICKE Group has two companies with great expertise in the garden and forestry sector. Many years of experience in the sale of products requiring explanation, first-class contacts with specialist dealers throughout the German-speaking regions and efficient logistics led to the selection of both companies as valuable sales partners of Emak.
As a long-standing Emak customer, Gartenland GmbH has already been able to gather a wide range of experience with the machines of the individual brands in the garden and forestry and agricultural machinery sectors. The high quality standards and attractive price structure of the brands are in perfect harmony with the philosophy of Gartenland and GRANIT PARTS. These parallels make the Emak product range an ideal complement to the range of both companies.
For the distribution by Gartenland and GRANIT PARTS, the product range also includes all articles of the traditional Italian manufacturer available on the German and Austrian markets. These include, for example, the new battery-powered tools, ride-on mowers, chain saws and brush cutters as well as a wide range of single-axle machines.
Gartenland will take over the available product range from Emak and offer it independently of the current Gartenland range.
"Emak OPE's confidence in our sales capabilities is a great opportunity for Gartenland. The exclusive partnership with this very established manufacturer will enable us to further expand our market position in the future", says Ralf-Peter Matthies, Managing Director of Gartenland GmbH.
"The garden and forestry sector is a sensible addition to the GRANIT PARTS product range. This market has great potential for future growth throughout Europe. Emak is therefore all the more important for us as an essential addition with which we can further expand this profitable segment", adds Jean-Michel Klethi, Head of the GRANIT PARTS Garden & Forest Division.